Everyone understands the power of AI — it is becoming the defining characteristic of healthcare. From suggesting new treatments to improving the accuracy of diagnosis and personalizing care for patients.
However, there is a paradox in healthcare technology. It is leading in essential ways with today’s new technological advances, BUT hospitals are frequently resistant to embracing these new technologies.
Have you heard these objections as a healthcare technology start-up?
- Our IT department is backlogged and says they can’t look at this until next year.
- We’re concerned about the expense
- It is not in the budget — we can’t acquire anything this year
- We’re concerned about training
Reading between the lines, maybe you also sense these objections:
- I don’t want to stick my neck out — what if it doesn’t work?
- What if you guys aren’t around in two years?
- What if something better comes along?
You may wonder if your messaging the issue. Maybe it is too disruptive, maybe you aren’t saying it in a way they can understand it, maybe you don’t have the right sales effort.
You’ve got a great product, why can’t they see it?
Unquestionably AI will reorient healthcare more deeply around the patient and unlock the aggregate experience of every patient. But only if it is proven and can be trusted.
Healthtech Advisors possesses a combination of knowledge, wisdom, and relationships to advise and connect leaders across healthcare technology who are working together to transform healthcare. Daily we advise early-stage leadership because we not only understand but are in the best position to articulate a forward-looking narrative about companies, categories, and competition.
Our team brings deep experience working with key people across healthcare tech, and can effectively introduce your forward-thinking solutions to the right healthcare stakeholders. We will help you gain traction and build your pipeline.
Let’s schedule a conversation to review your product launch experience and strategy for growth.
